Community

• Community

  Gym Member Retention: Why Community Beats Equipment

  People don't leave gyms because the kit is old. They leave because nobody noticed they stopped coming.

• Community

  How to Build a Gym Community On Purpose

  Belonging doesn't happen because you put a sofa in reception. Here's what actually creates it, and what only looks like it does.

• Community

  Getting members to use a new gym app

  Introduce a gym app through a few useful tasks rather than asking members to learn every feature at once.

• Community

  Useful gym notifications without overwhelming members

  Choose messages that help members act, and avoid turning the gym app into a stream of interruptions.